Jamie Gutfreund leads Wunderman’s global marketing and communications initiatives. Partnering with Wunderman’s leadership team, Jamie builds awareness of Wunderman’s unique blend of data and creativity around the world. Through collaboration and innovation, she forges relationships with brands that produce great results.
Over the span of 20 years, Jamie has served as a dynamic and motivating business catalyst. Most recently, she was chief marketing officer for Deep Focus, where she oversaw development of the Cassandra Report, the leading ongoing syndicated research study of young consumers. A frequent public speaker, Jamie’s commentary on youth culture and millennial marketing strategies can be found in such publications as AdWeek, CNBC, Forbes, and the Wall Street Journal.
An early pioneer in digital content and commerce, Jamie has a breadth of experience identifying opportunities and developing partnerships to bridge brands and new technology. She has worked alongside Microsoft, Expedia and Prodigy, developing original content and business strategies for clients, brands and entertainment partners. Jamie has also served as a business development executive focused on international marketing for Saatchi & Saatchi in London, where she led campaigns for Lufthansa, Procter & Gamble Europe and the Summer Olympics in Barcelona.
"Without fail, Jamie left her audience captivated, amused, and eager to interact with her more. I was so impressed with Jamie's ability to present, that I asked her to keynote and emcee Curalate's first conference to over 100 of our most important clients and partners. I could not have been happier with her performance on such an important stage."- CEO and Co-Founder, Curalate
"Jamie has been a driving force behind a lot of the solutions-based insights ELLE has delivered to our clients in the last few years. Jamie is a dynamic and knowledgeable presenter and has engaged every ELLE staffer and senior-level client she's been in contact with... and genuinely makes operating at such a high level look easy!"- Brand Development Director, ELLE/ELLE.com
"Jamie was excellent! I heard from so many people saying what a wonderful presentation she gave! Thank you for all the work you have done to help coordinate this as it is much appreciated!"- Association of Organ Procurement Organizations
"Everything went well on Saturday. Jamie is great and delivered a very engaging and informative presentation. I have received a lot of positive comments from those that attended."- Ingersoll Rand
"Jamie Gutfreund blew the Council of Fashion Designers of America (CFDA) Membership away with her insightful, and oftentimes hilarious, approach to engaging consumers. Bolstered by data and dynamic videos, her innovative advice on how to appeal to millennials' attitudes and behaviors left the CFDA's designers with actionable plans that will have direct results on their businesses."- Council of Fashion Designers of America
"Every time that we work with Jamie, the team comes away energized. She has a unique way of translating data to a customized presentation of insights specific to our business of television and content. It is not always easy to get creative executives to embrace research but Jamie provides context around audience behavior to support creative thinking and concept development. She combines insights with hands on activities to immediately apply the ideas and concepts in a tangible way."- President, Advertiser Sales, Strategy & Research, Sony Pictures Television